Building a US-facing corporate presence for a growing
global oncology biotech organization.
Corporate Branding • Launch • Creative Direction
Challenge
ADCT, a company with roots in Switzerland, had a robust pipeline,
however it was lacking sophistication in its marketing promotion
and had little presence in the U.S.
Approach
Bring forward the core of ADCT’s namesake, which is the Antibody-Drug Conjugate technology,
by designing a contemporary creative platform that weds their technology to the notion of always ADVANCING.
ADC needed momentum for investor's as their pipeline was fast-tracking to launch
Selected Work
Outcome
The organization had a stellar IPO during COVID. The look and feel is still being used and evolved.
Most importantly–ADC's are helping improve survival rates for certain cancer patients.
ADC Therapeutics–Corporate Brand Launch
Foley Products
Overview |
Challenge |
Approach |
Work |
Outcome